Пресс-хĕсмет
(Пресс-секретарь ҫинчен куҫарнӑ)
Пресс-хĕсмет — пĕр-пĕр йĕркелĕм прессăпа, массăллă информаци хатĕрĕсемпе хире-хирĕç вăйăмра тăнине майлаштаракан тытăм.
Çăлкуçсем[тӳрлет | кодне тӳрлет]
|
Пресс-хĕсмет Викиампарта? |
|---|
- A History of Public Relations, The Institute for Public Relations, <http://www.instituteforpr.org/files/uploads/MiniMe_HistoryOfPR.pdf>
- Breakenridge, Deirdre (2012), Social media and public relations: Eight new practices for the pr professional, New jersey: FT Press
- Cutlip, Scott (1994), The Unseen Power: Public Relations: A History, Lawrence Erlbaum Associates, ISBN 0-8058-1464-7
- Cutlip, Scott (1995), Public Relations History: from the 17th to the 20th Century, Lawrence Earlbaum Associates, ISBN 0-8058-1780-8
- Heitmueller, Lars M. (2012), Corporate Communication Map: Outline of an interactive Overview of the fundamental Models and Theories of Public Relations, <http://i.LMH.info/ccm>
- Kelleher, T. (2018). Public Relations (1st ed.). New York, NY: Oxford University Press.
- Stoykov, Lubomir (2016). Public Relations Management (2nd ed.). Sofia: Alma communication.